What If Shakespeare Spun Facebook Ads? A Dramatic Take on Digital Marketing

To Boost or Not to Boost? That Is the Question!

What if the great wordsmith William Shakespeare possessed Facebook Ads at his disposal? How would he write ad copy? Would Hamlet’s angsty angst be transformed into a compelling lead-gen campaign? Would Romeo slide into Juliet’s DMs with an exquisitely crafted CTA?

In the spirit of blending literary brilliance with contemporary marketing, we present to you: Shakespearean Facebook Ads for the Modern Era!

1. Romeo & Juliet – A Tragic CTA

“Did my heart love till now? Forswear it, sight! For I ne’er saw true beauty till this night.”

Ad Copy:

“Swipe right on fate! Your soulmate is one tap away—sign up today for the love of a lifetime.

#TrueLove #MatchMadeInVerona“

Marketing Takeaway:

This is the quintessential example of a scroll-stopping, emotional ad that appeals to urgency and FOMO (fear of missing out). It’s literally a dating app ad from way before dating apps were invented!

2. Macbeth – The Power of Retargeting

“Is this a dagger which I see before me, the handle toward my hand?”

Ad Copy:

“Hey, that product you looked at is still waiting for you! Don’t let it get away—snatch it up now before it’s gone forever!

#StillThinking #LimitedStock”

Marketing Takeaway:

This says it all about retargeting ads—those gentle (or not-so-gentle) reminders about the products you left in your shopping cart. A well-written retargeting ad can convert hesitation into action!

3. Hamlet – A/B Testing & Ad Copy Tweaks

“To be, or not to be? That is the question.”

A/B Test Ad Copy

Version A: “To buy, or not to buy? The decision is yours! Order now for 20% off!“

Version B: “Still on the fence? This offer won’t last forever! Order 20% off today!“

Marketing Takeaway:

This is A/B testing 101—comparing two versions of an ad to determine which one works best. Hamlet was indecisive, but a clever marketer knows to test, refine, and maximize!

4. Julius Caesar – The Urgency Play

“Beware the Ides of March.”

Ad Copy:

“Final hours! The sale ends tonight—don’t say we didn’t warn you!

#LastChance #FlashSale“

Marketing Takeaway:

Shakespeare knew the power of scarcity and urgency. A clock ticking can be the difference-maker when it comes to conversions. No one wants to miss out!

5. Much Ado About Influencers

“Some Cupid kills with arrows, some with traps.”

Ad Copy:

“Trust the experts who know best! This is your cue to buy before it’s trending. #TrustTheExperts“

Marketing Takeaway:

Influencer marketing succeeds because folks trust peer suggestions. Shakespeare was wise to persuasion—contemporary brands should be, as well!

6. Othello – Social Proof Matters

“O, beware, my lord, of jealousy; It is the green-eyed monster.”

Ad Copy:

“They got it… but did you? Don’t be the last one without this trending product! Order now! #DontMissOut“

Marketing Takeaway:

This taps into social proof—the idea that when people see others buying something, they want it too. FOMO is a real marketing tool, and when used well, it works wonders.

Final Act: The Call-to-Action

If Shakespeare were a digital marketer, he’d make sure to end every ad with a strong CTA. So, in true Bard fashion…

“Friends, marketers, countrymen, lend me your ears!”

If you want to learn digital marketing like the Bard himself, follow Protean Minds for more marketing insight!

Which Shakespearean advert do you enjoy most? Comment below!

Madhuri Chaudhary

Chief Client Success Officer

As a Core Team Member at Protean Minds, I bring experience and a strategic vision to our dynamic team. With a background in marketing and brand management, I am dedicated to creating impactful solutions that resonate with our clients.